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Vietnamese Business Culture vs American Practices: Cross-Cultural Insights

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Academic paper analyzing Vietnamese business culture, including cultural orientation, negotiation practices, greetings, and business etiquette. This research paper or assignment review compares Vietnamese practices to American business norms, highlighting cross-cultural communication strategies, respect in business, and compromise in negotiations. Ideal for business studies essays or intercultural communication assignments.

Vietnamese Business Culture vs American Practices: Cross-Cultural Insights

Cultural Orientation

The cultural orientation of Vietnamese is different from Americans. In Vietnam, people have a very strong and personal relationship, particularly in the business culture. The body language, dressing,, and related areas are all done according to the occasion and in most cases, people maintain respect in those areas. Contrary to the American culture where negotiations may be started or concluded by handshakes and talks, the Vietnamese emphasize respect particularly when dealing with older people. In such cases, the culture and traditions that have existed in their society must always be followed (eDiplomat, 2023).

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Business Practices

The business practices among Americans and Vietnamese differ significantly, particularly from a cultural perspective. In Vietnam, people emphasize the need for win-win situations such that the parties involved in negotiations must be willing to compromise. The gifts given are also according to the culture of the specific people being accorded the gifts, The major form of greeting is bowing, particularly to the older persons as this is a form of respect both in business transactions and normal social interactions (Morrison & Conaway, 2006). The Vietnamese also have a specific greeting (xin chao) which is often followed by the person’s given name and title as appropriate (eDiplomat, 2023).

Influencing Communication in USA

Vietnamese can influence communication in business in the US through the need for compromising. This is because in the USA, there are situations where one party has to accept the other party’s terms for the deal or business to be done. Thus, Vietnam can influence American business communication by bringing in the need and willingness to compromise so that both parties are satisfied.

References

eDiplomat. (2023). Vietnam – Cultural Etiquette – e Diplomat. Www.ediplomat.com. http://www.ediplomat.com/np/cultural_etiquette/ce_vn.htm

 

Morrison, T., & Conaway, W. A. (2006). Kiss, Bow, Or Shake Hands. Kiss, Bow or Shake Hands.

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